LoyJoy

Conversational Marketing and AI Blog

Find out more about successful chabots from our customers and updates about LoyJoy.

A jigsaw puzzle with a missing piece. The missing piece is labelled LoyJoy. Above it a speech bubble with the content '<LoyJoy-container-parent'.

LoyJoy Chat‑Widget 2.0

In the past, like most chat widgets, LoyJoy used an embedded iFrame. It helped deal with browser inconsistencies, but the solution was never ideal: styling and tracking were limited, content security policies (CSP) required workarounds, and the iFrame always felt like a 'foreign body within a foreign body'.

Das Bild zeigt die Bühne bei der data:unplugged.

Review of data:unplugged 2025

Our special highlight: The presentation by our customer RTL+ on the success of LoyJoy with generative AI in customer service.“ .

Smartphone with LoyJoy announcement for new WhatsApp integration.
LoyJoy Platform

🎉 LoyJoy Launches New and Improved WhatsApp Integration! 🚀

LoyJoy introduces a new and improved WhatsApp integration that enables businesses to create powerful conversational agents on WhatsApp. With the seamless integration of the WhatsApp Business API, businesses can connect their chatbot directly to WhatsApp to automate and streamline customer interactions.

Announcement of LoyJoy joining the DigitalHub münsterLAND.
LoyJoy News

LoyJoy Joins the DigitalHub münsterLAND!

LoyJoy is a member of DigitalHub münsterLAND, a community that promotes digital innovation and collaboration between start-ups, companies and institutions. As a member, LoyJoy brings its expertise in AI and chatbot solutions to contribute to the growth and success of the digital ecosystem in Münsterland.

What Is RAG and Why Is It Currently the Hot Topic in AI?
Generative AI

What Is RAG and Why Is It Currently the Hot Topic in AI?

Retrieval Augmented Generation (RAG) is a cutting-edge technology that combines information retrieval with LLMs to generate precise and context-related answers. With the help of the LoyJoy platform, companies can use RAG to connect their own knowledge database with the AI system, creating personalized customer experiences without requiring technical know-how.

Is the New Claude 3 Language Model Really Stronger Than GPT-4?
Generative AI

Is the New Claude 3 Language Model Really Stronger Than GPT-4?

Anthropic has set a new milestone in AI development with Claude 3. The three powerful models - Opus, Sonnet and Haiku - often outperform competitors such as GPT-4 and Google's Gemini 1.0 Ultra in benchmarks. The new connection to the LoyJoy Conversational Platform opens up new possibilities for customer communication.

Christmas scene with an Advent Calendar Campaign based on the LoyJoy platform.
Success Cases on the LoyJoy Platform

Advent Calendar Campaigns With LoyJoy Chatbots

From ALDI Nord to CosmosDirekt, our customers once again created amazing Christmas campaigns. From driving customer engagement to winning newsletter subscribers, LoyJoy helped the brands reach their marketing goals.

Meet LoyJoy at DMEXCO 2023. From 20. - 21. September 2023, in Cologne. In Hall 6.1, Booth B-028.
Event

Meet LoyJoy at DMEXCO 2023 in Cologne

On September 20 and 21, it's that time again: DMEXCO - Europe's leading digital marketing & tech event! Meet LoyJoy at DMEXCO in Hall 6.1, Booth B-028. Find out more in the blog post.

Interview with Ulf Loetschert and Dr. Ulrich Wolffgang, founders of LoyJoy.
Interview

zeb consulting Video Interview With LoyJoy's Founders.

In a recent enlightening video interview, Anna Schweifel from zeb sat down with Ulf and Ulrich, the founders of LoyJoy. The conversation delved deep into the transformative potential of chatbots, especially with the advent of ChatGPT.

The LoyJoy Event Calendar 2023. 20 - 21 September, DMEXCO in Cologne. 27 September, Avaus Expert Talks in Munich. 9 October, Insurlab in Cologne. 16 - 17 October, Bernsberg Strategydays in Bergisch Gladbach and 24 -25 October, DKM in Dortmund.
Event

Event Season 2023

The Event Season is starting soon. 🚀 We're looking forward to meeting you there! 👋

How To Build LoyJoy Chats That Perform.
LoyJoy Platform

How To Build LoyJoy Chats That Perform 🚀

Are you looking to build a chat with the LoyJoy platform that not only stands out but also drives engagement and delivers impressive results? If so, you've come to the right place.

On the left is text "LoyJoy turns ChatGPT into ProcessGPT". On the right is a screenshot of the LoyJoy platform.
GPT

Employ ChatGPT as Your Company-Specific Chatbot in the LoyJoy Platform

In this post, we take a look at how to easily create your company's chatbot with GPT AI (ChatGPT-3.5 or GPT-4). The chatbot only answers questions related to your company, nothing else. The data sources used are your websites, documents, and databases. You can quickly automate your service, marketing, HR and sales processes by integrating with existing systems using LoyJoy's no-code platform.

Is LoyJoy a Suitable Alternative to e-Bot7?
Company Comparison

Is LoyJoy a Suitable Alternative to e-Bot7?

The e-Bot7 platform will be permanently discontinued, many companies are looking for a suitable replacement. Can LoyJoy fill this gap and should companies consider switching?

NXT:Distribution: InsurTech Hub Munich Innovation Programme 2023. Successful distribution is the acid test for the future of the insurance industry.
Conversational Insurance

LoyJoy Has Been Accepted as a Member of InsurtechHub Munich!

LoyJoy has been selected to participate in InsurtechHub Munich's NXT:Distribution program, where we will focus on developing innovative solutions to enable a seamless hybrid customer journey in the insurance industry.

On the left hand side it is mentioned that the GPT AI is available for your company today and that it answers questions about your business and nothing else. On the right hand side a smartphone with an opened Chatbot that was created using the LoyJoy Platform is shown.
GPT

Now Available in LoyJoy: AI Like ChatGPT, but Exclusively for Your Company

LoyJoy is now offering their customers exclusive access to the same technology behind ChatGPT. LoyJoy's Conversational Platform combines chat-based process automation, the AI behind ChatGPT and live chat, enabling companies to communicate with their customers more efficiently and effectively.

An example for Search as you type. You get instant results as soon as you start writing.
Knowledge

💥 LoyJoy's New Knowledge Feature & Live Chat 2.0

2023 starts off with our winter release. Happy new year and to great conversations! Here's how to get the most out of the latest LoyJoy release. Check out the brand new knowledge feature and discover the Live Chat 2.0.

A thumbnail of the new LoyJoy release video on YouTube.
BPMN

🚀 Our New Release Makes BPMN Process Automation Fun

🚀 Today's the day: LoyJoy Summer Release 2022! During the last few weeks, we have spent much time developing the new process editor for LoyJoy – and today it is launched 🎉🎉 Check out the Highlights in this blog post and learn all about the new possibilities of the LoyJoy platform.

Customer Journey of the Sales Funnel.
Sales Funnel

Sales Funnel Tools Behind the Hype

To be online successful, you must have a compelling sales funnel, they say. The sales funnel is a big trend that has emerged in recent years. Sales funnels are great and we can't get past them. But what lies behind the hype? In this article, you'll find out more about sales funnels and how to use LoyJoy as one.

An example of the LoyJoy process editor.
BPMN

Reworking LoyJoy’s BPMN Process Editor

During the last few weeks, I spent much time developing the new process editor for LoyJoy. The ultimate goal was to develop a process editor that is easy to understand for non-technical people. At the same time, it should respect the BPMN standard to allow people to create more complex processes that suit their business needs. Strategically, this is a huge step for LoyJoy. It takes process creation to a new level.

The Logo of the DMEXCO 2022 with the date and the location.
Event

Meet LoyJoy at the DMEXCO 2022

On September 21 and 22, it's that time again: DMEXCO - Europe's leading digital marketing & tech event! Finally back on-site in Cologne. Meet LoyJoy at DMEXCO in hall 6, booth D029a. And don't miss our masterclass: "How NIVEA MEN and Real Madrid use conversational marketing to increase conversion and consumer engagement". We have reserved some free tickets for you. Find out more in the blog post.

Carsten Akman talks about the successful cooperation with LoyJoy.
Success Cases

How Deutsche Telekom Wins More Leads, Permissions, and Wows Customers with LoyJoy

Carsten Akman from Deutsche Telekom rocked the stage at the Connected Customer Event in Berlin, talking about success cases from the cooperation with LoyJoy. Since 2020, we have been implementing a growing number of joint cases. One highlight is the Advent calendar with almost 1 million participants and a daily shift in sales.

The LoyJoy team at the Mad Fest.
Event

Absolutely MAD: LoyJoy @MAD//Fest London

Absolutely MAD! 🎉💥 What an incredible three days at MAD//FEST in sunny London it‘s been 🇬🇧. We were proud to have our own picnic table instead of a booth. The famous LoyJoy Raffle was very well received - maybe even too well since we didn‘t have any unicorns or llamas left in the end 🦄🦙.

The LoyJoy Team in front of the Hamburg exhibition halls.
Event

LoyJoy at OMR Festival 2022 🚀

OMR is the biggest knowledge and inspiration platform for the digital and marketing scene in Europe. And LoyJoy was part of it! 🎉 Finally - after the forced covid break- back at OMR with a booth and a unicorn raffle. And more information in our following Insider OMR report...

What in the world are NLU and PWA?

What in the World Are NLU and PWA?

People are talking about NLU, PWA, and chatbots. And you stand there and have no idea about what is going on. This blog post will help you answer all those question marks in your head. So let's start off directly: What you need to know...

LoyJoys new template store with different templates for you experiences.
LoyJoy Platform

Create Faster: LoyJoy's New Template Store

Build your experience faster, smarter, and easier with the new LoyJoy Template Store. 28 brand new templates enable you to create experiences with just one click.

Two people in an office are smiling and exchanging a high-five with each other.
Success Cases

Your Path to Marketing Success

How can consumers be successfully reached? This is a question that marketers have been grappling with for decades. Learn how to achieve your marketing, sales, and service process goals by means of LoyJoy's Top 5 Success Stories.

A small dog with a Butterfly on its Nose and the caption: "LoyJoy Spring Release 2022".
LoyJoy Platform

LoyJoy Spring Release 2022: Make Your Agent Stand Out

Nature is growing and so is LoyJoy. The LoyJoy Spring Release 2022 brings you new possibilities to wow your customers. Check out the Top 5 Highlights and find out everything about the new Google Maps Places Module, the PDF opportunity, the individual branding, and much more.

A search bar with an answer. What is a Chatbot? A Chatbot at ist most basic level us a computer program that simulates and processes human conversation. It also allows people to interact with digital devices as if they were communicating with a real person.

What You Should Know About Chatbots and Artificial Intelligence

Nowadays, many people talk about Artificial Intelligence. They discuss robots and chatbots. But what the heck is all this? In this blog article, we explain the words "Chatbot" and "Artificial Intelligence" in our own words in an easy way accessible to everyone.

On the right side a smiling person with headphones on that is looking at a smartphone. Text on the left side: "Did you know? Chatters are 85% more likely to convert into customers."

Why Should You Consider Using a Chatbot for Your Brand?

More and more brands are using chatbots on their websites. Study after study shows how important a chatbot experience is to today’s consumers. We've picked out the Top 4 reasons why you should consider using a chatbot for your brand.

The chatbot "Teddy" on an iPhone
Event

TEDxMünster21- A Success Story Guided By LoyJoy's Chatbot Teddy

It was September 18th, 2021 and time for one of the first live events after 1.5 years. It was time for TEDxMünster!! The IN TRANSIT event was full of inspiration and open-minded people with great ideas. Most exciting, the visitors have been guided by our "Teddy"- Chatbot through the whole event!
LoyJoy Platform

New Analytics Make Measuring Your LoyJoy Success Easier

You know our Live Analytics. On top of that, the new release provides a new detailed view with a heat map, a new session concept to get better results, and new bot-wide analytics. These features are waiting for you on the LoyJoy platform, check it out.

The Nivea European Championship chat excperience. With animated footballs in the background.
Success Cases

LoyJoy Launches World's First Conversational Prediction Game! ⚽

LoyJoy is more than proud to announce the first conversational prediction game ever! 🎉 These exciting news indicate the flexibility of the LoyJoy platform. LoyJoy's Conversational Cloud can provide a wide array of conversational services for your brand.

A notebook on a sofa with the TEDxMünster tab open.
Event

LoyJoy is excited to sponsor TEDxMünster 2021

LoyJoy is excited to sponsor TEDxMünster 2021! SAVE THE DATE - 18.09.2021. This year's TEDxMünster is all about "in transit". In these difficult times, it will be one of the first social events with more interactivity, entertainment and great ideas.

A pink background. On the right side the contribution theme "Seven secrets of conversation design". On the left side the nose and mouth of a person visible through the pink background.

Seven Secrets to Great Conversation Design

When you’re reading this post, you're about to design a conversational experience in LoyJoy. Based on the most successful experiences we’ve designed over the past years, I’ve compiled the seven most important rules for conversation design.
Event

A Success Story. LoyJoy Enriches the First Virtual DMEXCO in 2020

This year it was the first time the DMEXCO was virtual and LoyJoy was part of it. The LoyJoy team was delighted in having two sessions at the MAD//Fest. Martin Böhm, CDO of Beiersdorf AG presented the successful collaboration with LoyJoy which led to a global rollout in only 8 months.

A chat example is shown. When the chat user answers "I'm fine!" to the question "How are you?", the chat continues with animated confetti in the background.
LoyJoy Platform

Updates | What's new?| September 2020

Let me introduce you to our brand-new features on the LoyJoy platform. With these exclusive features, you can build even greater customer experiences and excite your customers!

The logo of WebAuthn by worldwide web consortium.
LoyJoy Platform

LoyJoy Retires the Password

At LoyJoy we always look for ways to improve the security of accounts and data. We adopted new technology to get rid of passwords.

The logo of #wir versus virus or #we against virus

LoyJoy at #WirVsVirusHack

Last weekend my flatmates and I participated in the #WirVsVirus hackathon organized by the german government. Check out what we've built.

The logo of #wir versus virus or #we against virus

LoyJoy at #WirVsVirusHack

Last weekend my flatmates and I participated in the #WirVsVirus hackathon organized by the german government. Check out what we’ve built.

Designing Chatbot Agents That Actually Convert

Messaging has become our preferred channel of communication and more and more marketers start building chatbots. But not every chatbot becomes a hit with customers. Here are 5 simple rules that will help you getting started.

Instagram chatbots: How brands acquire leads via chat on Instagram

With chatbots on their Instagram, brands can leverage the power of conversational marketing to acquire significantly more leads and double opt-ins (DOI) that help to drive sales. Learn how to get up and running in less than an hour and launch your chatbot experience.

The 2nd Life of Incentive Marketing

Many brands aim to acquire customer loyalty through rewards or discounts as part of their Customer Retention Strategy. However, this is a very expensive and not very effective approach.

An advertising banner for a lecture is shown. The title is: In one hour fit for AI entry. Introduction AI + Deep Learning. Research - breakthroughs, technical foundations and implementation.

Talk on Artificial Intelligence, Deep Neural Networks and Deep Learning

On June 19, 2018 we gave a talk (in German) on artificial intelligence, deep neural networks and deep learning at the Technologiehof Münster in the Let’s Talk series of the Venture Club Münster. Our talk is available on Youtube and starts with 20 minutes of recent research milestones on applications for deep neural networks.

A diagram featuring devices that are using Adblock Software on the open web. The figura start at 21 million in January 2010 and continues to rise constantly to an all time high in January 2017 with a total of 236 million devices using a desktop browser and 380 million devices with a mobile browser.

5 threats to consumer brands in the digital age

Consumer brands have a digital marketing problem. Just recently, Unilever and P&G, two of the biggest marketing spenders worldwide, cut their spendings on digital advertising by an astonishing 40 to 60 percent. P&G Chief Marketing Officer Marc Pritchard pointed out in his famous „wake up call“ speech that spendings on digital were „largely inefficient“ .

10 questions towards a brand’s chatbot strategy

Digital assistants will shape the future customer dialogue. Brands shouldn’t underestimate the power of these new gatekeepers. How can they prepare and what needs to be done today? Chatbots are entering our daily lives.