Agentic customer service and sales for e-commerce

The AI Agent for e-commerce: automate advice and service

AI shopping assistant and customer service automation for online shops: product advice, order status, returns and cross-selling resolved end-to-end. Quick to integrate with Shopify, Shopware, Magento and WooCommerce. EU-hosted, prototype in 15 minutes.

  • GDPR and EU hosting
  • PCI-DSS-ready
  • Accessible (BFSG)
  • Made in Germany

Leading shops and brands trust LoyJoy

Proof from real shop projects

La Biosthétique, Tchibo B2B and Melitta run LoyJoy in production. The numbers show what is possible in the shop today.

100+

enterprise customers in the DACH region

9

use cases for e-commerce, one agent

2 to 4

weeks to go-live

15 min

to the first prototype in the no-code editor

AI Agents in e-commerce: why now

Shoppers expect instant answers, personal recommendations and a purchase without detours. At the same time, contact volume and return rates are rising, while service teams reach their limits during seasonal peaks. Classic FAQ bots answer standard questions, but they do not advise on products and they do not close purchases. Static shop filters force customers to squeeze their needs into preset categories.

LoyJoy is the simplest enterprise platform for Agentic Customer Service and Sales: your business team builds AI Agents itself, a prototype is ready in 15 minutes. The AI agent advises on products in dialogue, resolves service requests end-to-end, handles order status, returns and cross-selling. Integrated with Shopify, Shopware, Magento and WooCommerce, extended through WhatsApp Business and seamless live-agent handover.

Nine use cases for e-commerce

From the shopping assistant to live-agent handover, all dialogic in the same agent.

AI Shopping Assistant

Customers describe what they are looking for, the AI agent asks follow-up questions, recommends available items from your catalogue, applies coupons and drops the suggestion straight into the cart. Live at La Biosthétique for advice on individual care and styling routines.

Customer service automation

Shipping, customs, payment methods, returns: standard requests are resolved end-to-end around the clock, and the service team gets relief during seasonal peaks.

Cross-sell and upsell

Matching accessories and higher-value alternatives based on cart and browsing signals, offered in dialogue at the right moment. Raises average order value without manual work.

Shop integrations

Shopify app, Shopware plugin, REST API for Magento and WooCommerce. Product data via CSV upload or API, RAG support for large catalogues. Bring your own LLM.

Order status and shipment tracking

Customers query order number, shipping status or expected delivery date directly in chat, with live data from your shop system and logistics tracking via API.

Returns service

Return registration, return label and status updates straight in chat. The AI agent identifies the order, checks return terms and hands a structured case to your returns system.

WhatsApp channel

The same AI agent talks to customers via WhatsApp Business. Order updates, service requests and advice in the channel where they already write every day.

Cart checkout in chat

Products from the dialogue land in the cart with variant, quantity and coupon, address details can be captured up front, the checkout jump happens in one step.

Live-agent handover

When a request needs human empathy or expertise, the AI agent hands over with full conversation context. No reset, no restart, asynchronous follow-up possible.

Inspired by Amazon Alexa for Shopping? Read how to build your own AI Shopping Assistant.

No-code for your business team

Actually advise and close, not just filter and FAQ

Classic FAQ bots answer standard questions, static shop filters force customers into preset categories. LoyJoy is a no-code platform with BPMN workflows and over 100 process modules that your marketing and CRM team builds and keeps adjusting.

Static FAQ bot and shop filter

Answers and filters, nothing more

  • Answers standard questions but does not advise on products
  • Filters force customers into preset categories, no dialogue
  • Recommendations are rules-based, no situational context from chat
  • Vendor-dependent, every extension is an IT project

LoyJoy AI Agent

Self-built, dialogic, purchase-driving

  • Dialogue advice with follow-up questions, availability and add-to-cart
  • Order status, returns and WhatsApp from one platform
  • Business team builds and adjusts via drag and drop, prototype in 15 minutes
  • Integration with Shopify, Shopware, Magento, WooCommerce, Salesforce, SAP

The simplest enterprise platform for Agentic Customer Service. Enterprise depth on compliance and integration, self-service simplicity for building and changing.

GDPR, EU AI Act and BFSG: compliance for shops

Shops process order, payment and customer data under strict regulation. LoyJoy hosts exclusively in the EU, runs AI models in the EU and encrypts data in transit and at rest. The platform is compliant with GDPR and the EU AI Act, accessible per BFSG (WCAG 2.1 AA) and ISO 27001-certified.

GDPR

Data processing agreements, DPIA, EU data sovereignty.

EU AI Act

Transparency obligations and documentation.

BFSG

Accessibility per WCAG 2.1 AA.

EU hosting

Data and AI models exclusively in the EU.

ISO 27001

Certified infrastructure.

Roles and audit logs

Granular control for global rollouts.

Integration with your shop and existing systems

Shopify via app, Shopware via plugin, Magento and WooCommerce via REST API. Product data comes via CSV upload, straight from Akeneo or another PIM, or live from the shop system. Salesforce, SAP and WhatsApp Business connect without code via BPMN workflows. Bring your own LLM, RAG for large catalogues.

  • Shopify
  • Shopware
  • Magento
  • WooCommerce
  • Salesforce
  • SAP
  • PIM (Akeneo)
  • WhatsApp Business
  • API client (REST)
  • BPMN workflows

Success Case La Biosthétique

AI product advisor for La Biosthétique

La Biosthétique uses the AI agent as a digital sales advisor. Depending on the topic, it runs the matching diagnosis, for example for styling, skin care or coloration, and asks exactly the relevant questions. From the answers, it assembles an individual routine directly in the chat, including product image, description and price, driving more cross-selling and up-selling.

Sample dialogue

Customer

"I have dry, sensitive skin and I'm looking for a care routine for winter."

Product Advisor (AI agent)

"Happy to help, for dry and sensitive skin I'd recommend a rich but gentle care routine. Are you already using a cleanser, or should I suggest one too?"

Customer

"Just a cream so far, a cleanser would be great too."

Product Advisor (AI agent)

"Then I'd recommend a matching routine of cleanser, serum and cream. Here are all three products with description and price, right here in the chat."

Product advice in the shop

La Biosthétique: One routine, one dialogue

The AI agent combines knowledge search over the catalogue with dialogic advice and individual routine recommendations, all in the same chat. An example of how a static filter turns into a real sales conversation.

La Biosthétique AI product advisor in chat dialogue

ROI calculator for online shops

Calculate your savings potential based on your contact volume, order values and conversion rate. Foundation: real LoyJoy projects in e-commerce.

Frequently asked questions about the AI Agent for e-commerce

Ready for an AI Agent in your shop?

Build the first prototype yourself in 15 minutes, 30 days free and risk-free. Demo available in 30 minutes on request.