Success Cases
Tchibo B2B Chatbot for Custom Coffee Solutions
Tchibo B2B chatbot for business coffee solutions: qualify leads, capture needs and deliver tailored offers for offices, catering and companies.
Tchibo B2B, the business customer division of Tchibo, supplies companies, catering businesses and offices with customized coffee solutions, using a chatbot that finds the right solution through dialogue instead of a classic contact form.
Initial Situation
The right coffee solution for a company, a catering business or an office depends on many individual requirements that are hard to capture through a classic contact form. Tchibo B2B therefore wanted to efficiently capture customer requirements in order to provide tailor-made coffee solutions for business customers.
Solution Concept
The chatbot guides prospects through the relevant questions for lead generation and qualification. It asks about the requirements for the coffee solution in order to create individual offers from them.
Results
The chatbot, developed on the LoyJoy Conversational Platform, offers business customers a playful way to find the perfect coffee solution from Tchibo. The structured dialogue improves the service experience, reflected in higher product interaction and more satisfied customers.