Business Goals

As one of Germany’s best-known manufacturers of children’s bicycles via stationary dealers, as well as its own website, digital marketing is a key for Puky.

In order to better support and advise the customer when buying a bicycle, a chatbot with various functions was implemented and integrated on the website.

Results

Thanks to the convenient chat experience, common consumer questions are now answered automatically and instantly. Finding the nearest store and the right product is now done via chat.

For more specific questions the live chat option comes in handy.

Watch the Case Video