Success Cases
WGV YoungDriver Chat - Insurance for Novice Drivers
Württembergische Gemeinde-Versicherung: insurance since 1921. Playful YoungDriver chat lets novice drivers get quotes and buy policies; 25% chat-to-contract
Business Goals
Württembergische Gemeinde-Versicherung a.G. has been offering needs-based insurance coverage since 1921.
Novice drivers without their own car should have the opportunity to calculate and take out the appropriate YoungDriver insurance in a playful chat dialog.
Results
Just under 25% of chat conversations led to a successful contract conclusion.
”We are very satisfied. That’s due to the product in particular, of course, but certainly to a certain extent also to the nature of the dialog.”