Advent calendar (weekly): chatbot template for a four-week Christmas campaign
Description
Get ready for the Holiday Season with our 4 Weeks Advent Calendar template featuring a weekly quiz and raffle – engage your audience throughout December.
Highlights
Highlights
- Spread the Christmas spirit
- weekly excitement
- Collect leads and permissions
This template runs an advent calendar across four Advent weeks. Instead of a new door every day, a new quiz question or raffle round unlocks once a week. That significantly reduces the editorial workload compared to 24 daily doors and works particularly well alongside a weekly newsletter.
Highlights
- Four rounds instead of 24 doors: Each Advent week unlocks a new question or raffle, with a much lighter editorial workload than the daily version.
- Easy newsletter companion: The weekly rhythm lines up naturally with the send cadence of many newsletters.
- Collect leads and opt-ins: Email address and marketing consent are captured in the dialogue and can be passed to your CRM or newsletter tool.
Use cases (examples)
- Christmas campaign with a limited editorial budget
- Companion to a weekly newsletter throughout Advent
- Social media campaign with one post per round
- Website integration as a lighter alternative to the daily calendar
- Building your opt-in database ahead of the holiday season
What is included in the template?
- Four prepared weekly rounds with placeholders for question, answer options and prize logic
- No-code editor to adjust texts, images and win probabilities per week
- Email address and marketing opt-in capture built into the dialogue
- Integration option to your CRM or newsletter tool
Get started in under 5 minutes
- Install the template: Add the template to your workspace with a single click.
- Fill the weekly rounds: Set up the four rounds, each with question, answer options and prize logic.
- Check the opt-in text: Review the wording and legal basis of the marketing consent before the campaign goes live.
- Publish and embed: Embed the chat on your website or distribute it via QR code in newsletters and stores.
Frequently asked questions
The weekly rhythm significantly reduces the editorial workload and works particularly well if you want to tie the campaign closely to a weekly newsletter. For daily excitement, use our 24-door template instead.
You decide in the no-code editor. A fixed weekday across the four Advent weeks is common, for example every Sunday.
Yes. Questions, answer options, win probabilities and texts are configurable separately for each of the four rounds in the no-code editor.
They are captured with marketing opt-in in line with GDPR requirements in the dialogue and can be passed via integration to your CRM or newsletter tool.
Yes. You can embed the chat as a widget on your website or distribute it via QR code, for example in a newsletter or in store.
The template captures marketing opt-ins in line with GDPR requirements. You review and remain responsible for the wording and consent logic before the campaign goes live.