Business Goals

To increase newsletter subscriptions, beloved Oats manufacturer Kölln, uses the LoyJoy platform to implement raffles. By turning the experience into a conversation, Kölln captures the engagement of consumers.

Customers can take part in the raffle by simply answering the the quiz and subscribing to the newsletter – solely in the chat.

Results

Using the LoyJoy platform, Kölln creates a fun and educational customer experience. Customers learn about Kölln’s products and have the chance to win various prizes.

A staggering 86% of the sessions resulted in a raffle participation and the new subscriptions to the newsletter are at a very high level.

Watch the Case Video