Success Cases

Deutsche Telekom

As part of the loyalty program, all customers received a birthday surprise, including personalized coupons and chat congratulations.

The Telekom Birthday chat experience is shown. The birthday present is presented to the customer. In addition, every customer receives a discount code. At the end, customers can rate the birthday chat.
The Telekom Birthday chat experience is shown. The birthday present is presented to the customer. In addition, every customer receives a discount code. At the end, customers can rate the birthday chat.

Business Goals

Deutsche Telekom wants to strengthen and increase customer loyalty.

Within the interactive birthday chatbot, which is built on the LoyJoy platform, customers can order a birthday gift online or show a QR code in Telekom shops to receive it.

Results

74 % of the opened chats resulted in an interaction.

47% of customers rated the chatbot with an average of 4.4/5 stars and the open feedback was extremely positive.

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