Activate more digital shoppers with FMCG and CPG on-pack promotions via chat

On-pack promotions are great for bridging the gap from offline products to the online world. They are used in Trade Marketing to accelerate product growth and sales.

With LoyJoy’s chatbot, on-pack promotions also become a conversational marketing channel. 90 % of internet users regularly engage with messaging apps - leverage this powerful channel for your brand now.

Chatbot 1-to-1 Marketing

How a chatbot for on-pack promotions creates brand equity

AI-enhanced 1:1 marketing let's you personalize marketing

Acquire more leads and opt-ins

For consumers, engaging with promotions via chat is simple. No forms to fill out, just chatting. The chatbot can be used on Facebook Messenger, brand websites and Amazon Alexa. Engagement and conversion rates with LoyJoy are up to five times than on traditional websites with forms.

Save time and money setting up an on-pack promotion

For marketers and agencies, setting up a custom on-pack promotion chatbot and implementing it to websites and Facebook pages is done in just a few hours. LoyJoy is the most efficient way to run a promotion for FMCG and CPG brands.

Personalized marketing offers additional opportunities for cross- and up-selling
The LoyJoy Marketing Cloud seamlessly integrates into your existing CRM

No hassles for your IT department

The LoyJoy cloud also integrates seamlessly with existing systems. With our open API we easily connect to ERP, PIM, CRM or other databases. Implementation takes days rather than months.

See how it works for your consumers

Wonder, what a LoyJoy chatbot looks like? Just give it a try here. Of course you can customise every bit of it to fit your needs.

Start chat

Example codes

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Effective consumer activation

The chatbot directly addresses the user and can simply be controlled with buttons.

Gamified experience

Consumers easily provide a proof-of-purchase by sending the product ID or a snapshot of the sales receipt via chat message. They get instantly rewarded to motivate for opt-ins.

Simplified sign up

To redeem benefits users simply enter their email address. The ongoing dialogue enables collecting more data subsequently.

The LoyJoy Cloud, your conversational CRM platform

Rely on a easy-to-use and scalable foundation for your new conversational CRM. Get your chatbot giveaway, loyalty program, promotion, and product registration up and running in no time. Embed the chatbot into your website, Facebook, WhatsApp, WeChat, and Amazon Alexa.

LoyJoy Manager Backend


From 1 to millions of consumers, the LoyJoy cloud scales with your needs.


Consumers and marketers enjoy a convenient and lightning-fast experience.


LoyJoy supports GDPR out-of-the-box for future-proof permission marketing.


Just follow 4 simple steps in our chatbot wizard and your foolproof bot is ready to launch.

Get started

100% free | no credit card | cancel any time

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