Sales Funnel Tools Behind the Hype

Lisa Przybilla
Marketing Manager
September 14, 2022
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Nowadays it is said: To be online successful, you must have a compelling sales funnel. The sales funnel is a big trend that has emerged in recent years. To have a compelling sales funnel you must have the right tools. But first of all, you may be wondering what exactly a sales funnel is.

What Is a Sales Funnel?

A Sales Funnel is the process that prospects go through when converting into a customer. The Funnel consists of several stages and at each stage, the potential buyer gets closer to becoming a customer. A funnel accompanies interested clients better than a beautiful website. A beautiful website is not enough to convert prospects into customers. Therefore, a funnel comes into play transforming a passive website into an active system.

Thus, the sales funnel offers the possibility to track the path from the first client contact to the successful conclusion of the deal on the basis of selected key figures. You can use the Sales Funnel to filter out a smaller group of finalists and clients from a larger group of website visitors or prospects in general.

Sales Funnel Example
Example of a Sales Funnel

A Successful Customer Journey

The Sales Funnel is directly connected to the Customer Journey. It represents the touch points between companies and customers – not from the company's perspective, but from the customer's perspective. In other words, the customer journey can be described as the way prospects go through when converting into customers.

1.) Awareness

A potential customer recognizes a problem or need, has become aware of your product, and is interested. Here is a large number of interested people.

2.) Consideration

Your potential customer is thinking about buying the product or booking your service. He considers how well it can solve his problem or satisfy his need.

3.) Transaction

The person becomes a customer. The customer buys and uses the product or books your service.

4.) Customer Loyalty & Engagement

Your customer is satisfied with the product and may buy it again. In the best case, your customer tells about your product and recommends it to others.

customer journey sales funnel
Customer Journey of the Sales Funnel

What Types of Sales Funnel Tools Are There?

Tools and elements for the successful creation of a sales funnel are for example

  • Email-marketing-tools
  • Lead magnets
  • Social media ads
  • Landing pages
  • Entry forms to register mail addresses
  • Automated webinars

So what we've learned so far is that sales funnels are great and we can't get past them. But what about a conversational sales funnel? Why don't we use chat as the most popular digital channel as a tool? Chats increase customer enthusiasm, conversion rates, and sales.

Conversational Sales Funnel
Chat as Conversational Sales Funnel

In the next paragraph, you can find out how to use the LoyJoy platform as your conversational sales funnel tool.

How to Use LoyJoy as Your Sales Funnel Tool

With LoyJoy, you have many sales funnel elements united in one platform.

  • Collect email addresses and marketing permissions without boring entry forms, but in a fun and joyful way.
  • Integrate Live Chat and customer support directly in the sales funnel.
  • Automated and available in 33 languages. In other words, LoyJoy works all the time in the background for you.
LoyJoy as Sales Funnel
LoyJoy as Sales Funnel

Summary

The hype topic of sales funnels is used by online marketers to successfully set up their online journeys. There are specialized tools with special editors to build such a sales funnel. On the LoyJoy platform, you can build a sales funnel just as easily, which works as a chat and has many advantages. For example, you can integrate a live chat and have a continuous conversation. On top of that, you can, of course, use AI to answer questions and profit from the over 80 ready-to-use LoyJoy modules.

When you choose to work with LoyJoy as a sales funnel, you have the following advantages:

  1. You save time. Processes can be automated. Instead of doing everything manually, you use LoyJoy which does it for you.
  2. You can include as many touch points as you’d like. Integrate your chat experience on Instagram, Tik Tok, and so on.
  3. You make your customers happy by solving problems directly in the chat (Live Chat, Customer Care, etc.).

All in all, there are all these sales funnel tools - but LoyJoy works just as well. One of our customers summed it up beautifully:

LoyJoy can replace Sales Funnel Tool, but Sales Funnel cannot replace LoyJoy.
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